Sell to people who came for figures.
The first 100 makers open their shops before Launch Day and keep a lower fee for life. 49 Wave 1 spots left at 6%.
1 of 100 spots claimed.
Each pedestal is one maker, invited before Launch Day. When a maker joins, their best piece goes up here, and their rate stays low for life.
- C1#001, Castle
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Keep more of every sale.
Wave makers set up before the doors open, list their pieces now, and keep a lower rate for as long as they sell here.
- 016% commission for life instead of 8%, for as long as you sell here.
- 02A numbered Wave 1 badge on your shop and every listing, for good.
- 03Set up your shop and list your pieces before Launch Day, so you're ready when buyers arrive.
- 04Bring your eBay, Etsy or Shopify listings over in one upload.
- 05A private room with the other Wave makers and the people building Public Figure. Tell us what to make next.
You keep about $1,168 more a year than on eBay and $203 more than on Etsy.
Estimate using US fees published in October 2026, about 33 orders a month. Etsy Offsite Ads can add 12 to 15% on some orders, which isn't counted here.
Public Figure vs. everywhere else.
eBay sells everything. Etsy sells handmade everything. Your own shop sells nothing until you bring the buyers. Public Figure is the one place where every shopper came for figures.
| Feature | Public Figure | eBay | Etsy | Whatnot | Your own shop |
|---|---|---|---|---|---|
| You keep | $90.806% (Wave 1) + 2.9% + 30¢ processingMost of any marketplace | $86.0013.6% + 40¢ an order | $90.056.5% + 3% + 25¢ processing + 20¢ listing | $88.808% + 2.9% + 30¢ processing | $96.802.9% + 30¢ processing, plus a monthly plan |
| Monthly cost | $0 | $0 | $0 | $0 | $29 to $39 a month, plus apps |
| Listing fees | None | Free up to 250 a month, then 35¢ | 20¢ every listing, renewed every 4 months | None | None |
| Built for figuresWho's shopping when you list | ✓ Only figures, customs and figure files | Everything | Handmade, vintage and more | Cards, fashion, toys and more | Just your shop |
| Buyers already there | Opening Launch Day | Huge | Large | Large, mostly live | You bring every buyer |
| Every copy of a figure side by sideOne page per figure, each seller's own photos, condition and what's included | ✓ | — | — | — | — |
| Figure passportsA record of each figure's history that follows it from owner to owner | ✓ | — | — | — | — |
| Price history for each figureValue by condition, from completed sales | ✓ | Search sold listings | — | Varies | — |
| 360° spins and 3D scans | ✓ | Photos and video | Photos and video | Live video | Depends on your theme |
| Customs and fan-made pieces | ✓ Welcome, clearly labeled | Allowed | Allowed | Allowed | Your call |
| Bring your listings over | ✓ Import from Etsy or Shopify in minutes | Varies | Varies | Varies | CSV import |
| Sell live on video | — | ✓ | — | ✓ | — |
US seller fees as published by each company, October 2026. Fees are worked out on the sale price; shipping and taxes vary. "—" means it isn't a built-in feature. A shop of your own keeps more per sale, but costs a monthly plan and you have to bring every buyer yourself.
Questions makers ask
What can I sell?
Official figures, customs and repaints, 3D prints, kits, and print files (STLs). If it's a figure or made to become one, it fits.
What does it cost?
Free to list. When something sells, Wave 1 makers pay 6% and Wave 2 makers pay 7%, for life, plus card processing (2.9% + 30 cents). After the waves, the standard rate is 8%.
When do I get paid?
The moment the buyer confirms the figure arrived as described. If they never confirm, you're paid automatically 21 days after you ship. Buyers pay us, not you, so you never chase a payment.
Do I need payouts set up right now?
No. Open your shop and list now. Connect payouts any time before Launch Day so buyers can check out the moment we open.
Can I bring my listings from eBay, Etsy or Shopify?
Yes. Upload your export file and we turn it into draft listings you can check and post in one go.
What happens after the first 100?
On Launch Day every maker can open a shop at the standard rate. Wave makers keep their lower rate and their numbered badge for good.
Request an invite
We review every request by hand. If it's a fit, your invite link arrives by email.